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Working with a Freelance Graphic Designer: A Guide for Small Businesses and Startups
Collaborating with a freelance graphic designer can be a game-changer for small businesses and startups looking to establish a strong brand identity. By understanding the design process and building a solid working relationship, you can create impactful marketing...
Picture Perfect: The Art of Clever Advertising
Plenty of advertisements compete for our attention in the marketing industry, but a clever image can make the difference between a brief glance and a lasting impression. Graphics have a tremendous deal of promise as captivating tools that capture people's attention in...
Good, Bad, or Ugly?
Graphic design is the art of visual communication. It involves creating and arranging visual elements to effectively convey a message or idea. From advertising campaigns to website layouts, graphic design is essential in today's visual-driven world. Good graphic...
A Small Business Owner’s Guide to DIY Design
You're a small business owner juggling countless responsibilities, from finance to marketing and everything in between. Understandably, design might not be at the top of your to-do list, but what you may not realise is, it’s a crucial element of your brand. While...
Design on a Dime | DIY Design: Friend or Foe?
As a small business owner, you wear many hats, and design might be one you’re tackling yourself. Platforms like Canva and Wix are fantastic for creating visuals, but let’s delve deeper and understand that effective design goes beyond just making “pretty pictures.”
Minimalism for Modern Business
In a world bogged down with a deluge of options, bombarded by a constant barrage of information, cutting through the noise has become an art form. This is where minimalism steps in, not just a design trend, but a philosophy with the power to transform your business.