Blog

I Respect the Grid. But I Also Break It.

There’s a reason we come back to the grid. It keeps things balanced, clean, and honest. It creates space for ideas to speak clearly. But here’s the truth: I don’t just respect the grid; I also enjoy tipping it slightly off its axis. My work lives in the tension...

Designing for the End of the World: Climate-Aware Design, Apocalypse-Core Aesthetics & Collapse-Conscious Branding

What does sustainable design look like in a time of climate crisis and social collapse? As the climate emergency deepens and global systems destabilize, a new visual language is emerging. Across brand identities, digital content, packaging, and editorial design,...

How AI is Changing the Way Designers Work (And Why That’s a Good Thing)

Discover how AI is revolutionizing graphic design in 2025. Learn about top AI tools for creatives, time-saving workflows, and what this means for the future of creativity.

Good, Bad, or Ugly?

Graphic design is the art of visual communication. It involves creating and arranging visual elements to effectively convey a message or idea. From advertising campaigns to website layouts, graphic design is essential in today's visual-driven world. Good graphic...

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A Small Business Owner’s Guide to DIY Design

You're a small business owner juggling countless responsibilities, from finance to marketing and everything in between. Understandably, design might not be at the top of your to-do list, but what you may not realise is, it’s a crucial element of your brand. While...

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Minimalism for Modern Business

In a world bogged down with a deluge of options, bombarded by a constant barrage of information, cutting through the noise has become an art form. This is where minimalism steps in, not just a design trend, but a philosophy with the power to transform your business.

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Signs It’s Time to Rebrand Your Business

Determining the right time to rebrand is crucial, yet many business owners overlook the signals until they face significant challenges. Here are some key indicators that will help you recognise when it’s the appropriate moment for a rebranding endeavour. 

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